Центральноазиатский журнал образования и инноваций 2-jild vation-son (2023) · 92–97-betlar

THE SEMIOTICS IN ADVERTISING: DECODING THE IMAGES

Pakirdinova, Sharofat, To’ychiboyzoda, Saidakbar

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Annotatsiya

This article explores the use of semiotics in advertising and how it can be used to decode the images presented to consumers and also  this article highlights the power of semiotics in advertising and its role in shaping consumer behavior.

semiotics, advertisement, approach, iconicity, indexicality, visual signal.

Metadata manbasi: jurnal OAI-PMH arxivi · Sindex to'liq matnni saqlamaydi, manbaga havola beradi.