Marketing 4-son (2026)

THE EVOLUTION OF SALES PROMOTION IN THE DIGITAL ECOSYSTEM AND AN ANALYSIS BASED ON PRODUCT LIFECYCLE STAGES

Musaeva Shoira Azimovna

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Annotatsiya

Ushbu maqolada sotuvni rag‘batlantirish vositalarining raqamli iqtisodiyotsharoitidagi evolyutsiyasi mahsulot hayot aylanishi nazariyasi asosida tahlil qilindi.Tadqiqotda chakana media tarmoqlari, ijtimoiy tijorat va sun’iy intellektga asoslanganmexanizmlarning turli bosqichlardagi samaradorligi baholandi. Apple, Coca-Cola vaWalmart misollarida reklama va savdo strategiyalarining mahsulot bosqichlariga mosravishda o‘zgarishi ko‘rsatildi. Natijalar sotuvni rag‘batlantirish vositalari bosqichgamos ravishda differensial qo‘llanilganini tasdiqladi. Raqamli platformalardagiperpersonallashtirish va algoritmik boshqaruvning ahamiyati aniqlandi. Tadqiqotnatijalari asosida marketing strategiyalarini moslashtirish bo‘yicha amaliy tavsiyalarishlab chiqildi.

sotuvni rag‘batlantirish, mahsulot hayot aylanishi, raqamli marketing, RMN, ijtimoiy tijorat, sun’iy intellekt, giperpersonallashtirish, gamifikatsiya.

Metadata manbasi: jurnal OAI-PMH arxivi · Sindex toʻliq matnni saqlamaydi, manbaga havola beradi.

Iqtibos olish

APA 7 
Musaeva Shoira Azimovna (2026). THE EVOLUTION OF SALES PROMOTION IN THE DIGITAL ECOSYSTEM AND AN ANALYSIS BASED ON PRODUCT LIFECYCLE STAGES. Marketing, (4).
GOST R 7.0.5 
Musaeva Shoira Azimovna THE EVOLUTION OF SALES PROMOTION IN THE DIGITAL ECOSYSTEM AND AN ANALYSIS BASED ON PRODUCT LIFECYCLE STAGES // Marketing. 2026. № 4.
BibTeX 
@article{azimovna2026,
  author  = {Musaeva Shoira Azimovna},
  title   = {THE EVOLUTION OF SALES PROMOTION IN THE DIGITAL ECOSYSTEM AND AN ANALYSIS BASED ON PRODUCT LIFECYCLE STAGES},
  journal = {Marketing},
  year    = {2026},
  number  = {4}
}
RIS 
TY  - JOUR
AU  - Musaeva Shoira Azimovna
TI  - THE EVOLUTION OF SALES PROMOTION IN THE DIGITAL ECOSYSTEM AND AN ANALYSIS BASED ON PRODUCT LIFECYCLE STAGES
JO  - Marketing
PY  - 2026
IS  - 4
ER  -