Sustainable Agriculture Том 26 № 2 (2025) · с. 17-20
International Market Entry Strategies
Sharipova, Umida, Mirsalimova, Malika
Аннотация
These days, many companies from around the world are searching for ways to step into foreign markets. It’s not just about making more money — they also want to grow their brand and stay competitive. This article looks into some of the ways firms go global: like exporting products, making partnerships, or even starting a business from scratch in another country. The paper also discusses how important it is for each company to choose the right strategy depending on the local market they are entering.
International businessmarket entry strategiesglobalizationforeign marketinvestmentfranchisingexportjoint venturelicensingtransnational companies
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