Marketing Issue 2 (2025)
ANALYSIS OF THE EXPORT CAPACITY AND COMPETITIVENESS OF ENTERPRISES
Jiyamuradov Rustam Nuriddinovich
Abstract
The article examines the approaches of foreign researchers to the concept of export potential of enterprises, the components of export potential and indicators of their competitiveness, as well as the results of studies of factors influencing the export potential of an enterprise.
export potentialregional export potentialenterprise export potentialcompetitive advantagecompetitive productsfinancial resourceslabor resourcesdistribution and logisticsэкспортный потенциалэкспортный потенциал предприятия
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