Marketing Issue 5 (2025)

METHODS OF EFFECTIVE APPLICATION OF MARKETING STRATEGIES IN INCREASE SALES OF GOODS ON ONLINE SHOPPING AREAS

Baxromov Xudoyor Xabibullo oʻgʻli

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Abstract

This article analyzes marketing strategies that enhance product sales on digital marketplaces. The study applies the AIDA, SOSTAC, and STP models to examine how consumer behavior is influenced by visual presentation, brand trust, and social approval. The e ffectiveness of user engagement techniques, personalized offers, KOL/KOC recommendations, and sustainability -based approaches is supported by empirical evidence. Findings demonstrate that integrated marketing strategies play a crucial role in improving the performance of online sales.

online salesmarketing strategydigital platformconsumer behaviorAIDA modelbrand trustsocial influenceKOL/KOC. 490онлайн -продажимаркетинговая стратегия

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Cite

APA 7 
Baxromov Xudoyor Xabibullo oʻgʻli (2025). METHODS OF EFFECTIVE APPLICATION OF MARKETING STRATEGIES IN INCREASE SALES OF GOODS ON ONLINE SHOPPING AREAS. Marketing, (5).
GOST R 7.0.5 
Baxromov Xudoyor Xabibullo oʻgʻli METHODS OF EFFECTIVE APPLICATION OF MARKETING STRATEGIES IN INCREASE SALES OF GOODS ON ONLINE SHOPPING AREAS // Marketing. 2025. № 5.
BibTeX 
@article{oʻgʻli2025,
  author  = {Baxromov Xudoyor Xabibullo oʻgʻli},
  title   = {METHODS OF EFFECTIVE APPLICATION OF MARKETING STRATEGIES IN INCREASE SALES OF GOODS ON ONLINE SHOPPING AREAS},
  journal = {Marketing},
  year    = {2025},
  number  = {5}
}
RIS 
TY  - JOUR
AU  - Baxromov Xudoyor Xabibullo oʻgʻli
TI  - METHODS OF EFFECTIVE APPLICATION OF MARKETING STRATEGIES IN INCREASE SALES OF GOODS ON ONLINE SHOPPING AREAS
JO  - Marketing
PY  - 2025
IS  - 5
ER  -