Яшил иқтисодиёт ва тараққиёт Volume 4 Issue 1 (2026)

THE IMPACT OF DIGITALIZATION ON SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE HOUSEHOLD SERVICE SECTOR: EMPIRICAL EVIDENCE FROM SAMARKAND REGION

Pardayev, Sherzod, Yuldosheva, Zulfizar

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Abstract

This study examines the impact of digitalization on service quality and customer satisfaction in the householdservice sector of the Samarkand region. Using survey data collected from 320 consumers and regression analysis, theresearch identifies the extent to which digital tools—online payment, online queue systems, mobile applications, and digitalcommunication—affect perceived service quality. Results show that digitalization significantly improves service reliability,responsiveness, and customer satisfaction. The study provides policy recommendations for enhancing competitivenessthrough digital transformation.

digitalization, service quality, customer satisfaction, household services, competitiveness, Samarkand.

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Cite

APA 7 
Pardayev, Sherzod & Yuldosheva, Zulfizar (2026). THE IMPACT OF DIGITALIZATION ON SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE HOUSEHOLD SERVICE SECTOR: EMPIRICAL EVIDENCE FROM SAMARKAND REGION. Яшил иқтисодиёт ва тараққиёт, 4(1).
GOST R 7.0.5 
Pardayev, Sherzod, Yuldosheva, Zulfizar THE IMPACT OF DIGITALIZATION ON SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE HOUSEHOLD SERVICE SECTOR: EMPIRICAL EVIDENCE FROM SAMARKAND REGION // Яшил иқтисодиёт ва тараққиёт. 2026. Т. 4. № 1.
BibTeX 
@article{sherzod2026,
  author  = {Pardayev, Sherzod and Yuldosheva, Zulfizar},
  title   = {THE IMPACT OF DIGITALIZATION ON SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE HOUSEHOLD SERVICE SECTOR: EMPIRICAL EVIDENCE FROM SAMARKAND REGION},
  journal = {Яшил иқтисодиёт ва тараққиёт},
  year    = {2026},
  volume  = {4},
  number  = {1}
}
RIS 
TY  - JOUR
AU  - Pardayev, Sherzod
AU  - Yuldosheva, Zulfizar
TI  - THE IMPACT OF DIGITALIZATION ON SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE HOUSEHOLD SERVICE SECTOR: EMPIRICAL EVIDENCE FROM SAMARKAND REGION
JO  - Яшил иқтисодиёт ва тараққиёт
PY  - 2026
VL  - 4
IS  - 1
ER  -