Innovations in Science and Technologies Volume 3 Issue 6 (2026) · pp. 245-252

RESTORAN BIZNESIDA BREND YARATISHNING MARKETING STRATEGIYALARINI ISHLAB CHIQISH

Kalanova, Moxigul

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Abstract

Mazkur maqolada restoran biznesida brend yaratishning marketing strategiyalarini ishlab chiqish masalalari tadqiq etilgan. Restoran xizmatlari bozorida brendning iqtisodiy mohiyati, uning raqobatbardoshlikni oshirish va mijozlar sodiqligini shakllantirishdagi ahamiyati yoritilgan. Tadqiqot davomida bozor segmentatsiyasi, maqsadli auditoriyani tanlash, brendni pozitsiyalash, xizmat sifati, marketing kommunikatsiyalari va raqamli marketing vositalarining restoran brendini rivojlantirishdagi o‘rni tahlil qilingan. Shuningdek, restoran korxonalarida samarali brend strategiyalarini ishlab chiqish va amaliyotga joriy etish bo‘yicha ilmiy asoslangan tavsiyalar ishlab chiqilgan.

restoran biznesirestoran xizmatlaribrendbrend strategiyasimarketing strategiyasibrend menejmentiSTP strategiyasiraqamli marketingCRM tizimiiste’molchilar sodiqligi

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Cite

APA 7 
Kalanova, Moxigul (2026). RESTORAN BIZNESIDA BREND YARATISHNING MARKETING STRATEGIYALARINI ISHLAB CHIQISH. Innovations in Science and Technologies, 3(6), 245-252.
GOST R 7.0.5 
Kalanova, Moxigul RESTORAN BIZNESIDA BREND YARATISHNING MARKETING STRATEGIYALARINI ISHLAB CHIQISH // Innovations in Science and Technologies. 2026. Т. 3. № 6. С. 245-252.
BibTeX 
@article{moxigul2026,
  author  = {Kalanova, Moxigul},
  title   = {RESTORAN BIZNESIDA BREND YARATISHNING MARKETING STRATEGIYALARINI ISHLAB CHIQISH},
  journal = {Innovations in Science and Technologies},
  year    = {2026},
  volume  = {3},
  number  = {6},
  pages   = {245-252}
}
RIS 
TY  - JOUR
AU  - Kalanova, Moxigul
TI  - RESTORAN BIZNESIDA BREND YARATISHNING MARKETING STRATEGIYALARINI ISHLAB CHIQISH
JO  - Innovations in Science and Technologies
PY  - 2026
VL  - 3
IS  - 6
SP  - 245
EP  - 252
ER  -