Илғор иқтисодиёт ва педагогик технологиялар 2-том 2-сан (2025) · 439-443-беттер
WAYS AND METHODS OF BRANDING PROMOTION IN THE TOURISM SECTOR
Аbiyev, Jaxongir, Абиев, Джахонгир, Аbiyev, Jaxongir
Аннотация
This article analyzes the ways and methods of creating branding in the tourism sector and examines the methods used to achieve competitive advantages when choosing branding strategies and directions for their formation.
brandingdifferentiationservice marketconsumer needsdigital technologiesquality of servicesintangible assetsdesignintellectual propertyбрендинг
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