Innovation science and technologiy 2-том 3-нөмір (2026)
THE IMPORTANCE OF USING ARTIFICIAL INTELLIGENCE IN HOTEL MANAGEMENT
Husenova, Madina
Аңдатпа
This scientific article extensively analyzes the role of artificial intelligence (AI) technologies in the modernhospitality industry and their positive impact on hotel operations. The study examines in detail the practical application ofAI in such important areas as digitization of customer service processes, flexible setting of room prices in accordance withmarket demand, scientific forecasting of future demand, and optimization of hotel staff workload. The article scientificallysubstantiates the advantages of introducing AI, the obstacles encountered, and the development directions for the longterm, taking into account the specific characteristics of the tourism industry of the Bukhara region. The results obtainedconfirm that the successful integration of AI into hotel management allows increasing annual revenues by 15 to 30 percentand significantly reducing costs.
artificial intelligence, hotel management, revenue management, virtual assistant, machine learning, guest service quality, digital transformation, Bukhara tourism.
Метадеректер дереккөзі: журналдың OAI-PMH архиві · Sindex толық мәтінді сақтамайды, дереккөзге сілтеме береді.