Илғор иқтисодиёт ва педагогик технологиялар 2-tom 6-san (2025) · 523-532-betler
MARKETING BARRIERS TO GREEN TECHNOLOGY IMPLEMENTATION IN DEVELOPING ECONOMIES
Minarova, Murshida, Amrilloev, Mamur, Akhrorova, Dilrukh, Минaрoвa, Муршидa, Амриллоев, Мамур, Ахророва, Дилрух, Minarova, Murshida, Amrilloev, Mamur, Ahrorova, Dilrux
Annotaciya
The article examines the key marketing barriers hindering the implementation of green technologies in developing economies. Factors related to consumer perception, pricing, information asymmetry, and institutional constraints are analyzed. Statistical data and practical recommendations for overcoming the identified barriers are presented. The article also examines limitations from manufacturers and intermediaries, including a lack of marketing strategies, problems with promoting green products, and weak distribution infrastructure. Based on the analysis, recommendations were proposed for overcoming marketing barriers like increasing consumer awareness, stimulating demand through financial and tax mechanisms, developing partnership networks and green technology branding strategies
green technologiesdeveloping economiesmarketing barrierssustainable developmentenvironmental innovationsзеленые технологииразвивающиеся экономикимаркетинговые барьерыустойчивое развитиеэкологические инновации
Metadata derekkózi: jurnal OAI-PMH arxivi · Sindex tolıq mátindi saqlamaydı, derekkózge silteme beredi.