Marketing 10-нөмір (2025)

MARKETING STRATEGIES OF THE DEVELOPMENT OF GOLDEN BEL MOUNTAIN RESORT IN PARKENT DISTRICT

Ashurov Abdulaziz Rustamovich, Ishmuratov Baxodir Xusanovich, Mahmudov Ziyoviddin Shamsiddinovich, Fatema Nabizada Javid

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Аңдатпа

This paper analyzes the development prospects of the Oltin Bel Mountain resort in Parkent District, Uzbekistan. Using GIS spatial modeling, SWOT analysis, and comparative benchmarking, the study evaluates geographic and marketing factors influencing destin ation competitiveness. Results indicate that north -facing slopes above 1,700 m are optimal for ski and eco -tourism development. Strategic priorities include brand creation, infrastructure improvement, and year -round product diversification. Findings contri bute to sustainable mountain -tourism planning and branding practices in Uzbekistan and Central Asia.

ParkentOltin BelGISSWOTtourism brandingmountain tourismmarketing strategyПаркентОлтин БелГИС

Метадеректер дереккөзі: журналдың OAI-PMH архиві · Sindex толық мәтінді сақтамайды, дереккөзге сілтеме береді.

Дәйексөз алу

APA 7 
Ashurov Abdulaziz Rustamovich, Ishmuratov Baxodir Xusanovich, Mahmudov Ziyoviddin Shamsiddinovich & Fatema Nabizada Javid (2025). MARKETING STRATEGIES OF THE DEVELOPMENT OF GOLDEN BEL MOUNTAIN RESORT IN PARKENT DISTRICT. Marketing, (10).
GOST R 7.0.5 
Ashurov Abdulaziz Rustamovich, Ishmuratov Baxodir Xusanovich, Mahmudov Ziyoviddin Shamsiddinovich, Fatema Nabizada Javid MARKETING STRATEGIES OF THE DEVELOPMENT OF GOLDEN BEL MOUNTAIN RESORT IN PARKENT DISTRICT // Marketing. 2025. № 10.
BibTeX 
@article{rustamovich2025,
  author  = {Ashurov Abdulaziz Rustamovich and Ishmuratov Baxodir Xusanovich and Mahmudov Ziyoviddin Shamsiddinovich and Fatema Nabizada Javid},
  title   = {MARKETING STRATEGIES OF THE DEVELOPMENT OF GOLDEN BEL MOUNTAIN RESORT IN PARKENT DISTRICT},
  journal = {Marketing},
  year    = {2025},
  number  = {10}
}
RIS 
TY  - JOUR
AU  - Ashurov Abdulaziz Rustamovich
AU  - Ishmuratov Baxodir Xusanovich
AU  - Mahmudov Ziyoviddin Shamsiddinovich
AU  - Fatema Nabizada Javid
TI  - MARKETING STRATEGIES OF THE DEVELOPMENT OF GOLDEN BEL MOUNTAIN RESORT IN PARKENT DISTRICT
JO  - Marketing
PY  - 2025
IS  - 10
ER  -