Marketing 10-son (2025)
CONCEPTUAL FRAMEWORKS FOR STRATEGIC MANAGEMENT OF INNOVATIVE DEVELOPMENT OF CONSTRUCTION ENTERPRISES
Ортикхужаева Юлдуз Азатовна
Annotatsiya
The article explores the conceptual foundations of strategic management for the innovative development of construction enterprises. The necessity of forming an integrated system of strategic management aimed at ensuring sustainable growth of construction o rganizations under conditions of digital transformation and increasing competition is substantiated. The essence and structure of innovation potential are revealed, and the key factors influencing the effectiveness of strategic management are identified.
strategic managementinnovative developmentconstruction enterprisesinnovation potentialcompetitivenessdigital transformationстратегическое управлениеинновационное развитиестроительные предприятияинновационный потенциал
Metadata manbasi: jurnal OAI-PMH arxivi · Sindex toʻliq matnni saqlamaydi, manbaga havola beradi.