Marketing Issue 3 (2025)

DETERMINE THE FACTORS AFFECTING THE DEVELOPMENT OF ELECTRONIC COMMERCE

Ravshanova Muhayyo Maxmanazarovna

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Abstract

This article also presents concepts about the relevance and importance of e- commerce today. Econometric analyses were conducted to study the impact of various factors on the development of the e-commerce system in an innovative economy. The author systematized and defined the factors influencing e-commerce and its development. In particular, the impact of technical, digital infrastructure, economic, social, legal and political, and cultural factors was assessed as the main factors influencing the development of e-commerce.

e-commercemodelmultiple regression equationinnovative economydependent and independent variableinternetonline tradeэлектронная коммерциямодельмногофакторное регрессионное уравнение

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Cite

APA 7 
Ravshanova Muhayyo Maxmanazarovna (2025). DETERMINE THE FACTORS AFFECTING THE DEVELOPMENT OF ELECTRONIC COMMERCE. Marketing, (3).
GOST R 7.0.5 
Ravshanova Muhayyo Maxmanazarovna DETERMINE THE FACTORS AFFECTING THE DEVELOPMENT OF ELECTRONIC COMMERCE // Marketing. 2025. № 3.
BibTeX 
@article{maxmanazarovna2025,
  author  = {Ravshanova Muhayyo Maxmanazarovna},
  title   = {DETERMINE THE FACTORS AFFECTING THE DEVELOPMENT OF ELECTRONIC COMMERCE},
  journal = {Marketing},
  year    = {2025},
  number  = {3}
}
RIS 
TY  - JOUR
AU  - Ravshanova Muhayyo Maxmanazarovna
TI  - DETERMINE THE FACTORS AFFECTING THE DEVELOPMENT OF ELECTRONIC COMMERCE
JO  - Marketing
PY  - 2025
IS  - 3
ER  -