Marketing 5-son (2025)
CONCEPTUAL ASPECTS OF CREATING FOOD BRAND VALUE
Xodjiyev Ibroxim Ikramovich
Annotatsiya
This article examines the theories of creating brand value in the dairy and dairy products market, based on the fact that brand value depends on the elements and image of the enterpriseʼs Marketing MIX.
brandbrand valueMarketing MIXmarketingbrand awarenessbrand loyaltybrand strategystructural equation modeling (SEM)competitivenessбренд
Metadata manbasi: jurnal OAI-PMH arxivi · Sindex toʻliq matnni saqlamaydi, manbaga havola beradi.