Marketing 1-san (2026)
FACTORS AFFECTING THE FORMATION OF THE STRATEGY OF THE COMMERCIAL ACTIVITY OF THE ENTERPRISE
Нуруллаева Шахноза Тохтасиновна, Saydullayeva Saodat Abdumajitovna
Annotaciya
This article examines the factors influencing the development of a commercial strategy for a retail enterprise and the methods for analyzing the environment in which the enterprise operates. A SWOT analysis is conducted, and the competitiveness of a specif ic retail enterprise is assessed.
commercial activity strategyfactors shaping strategylong -term objectivescompetitiveness factorscompetitiveness assessmentстратегия коммерческой деятельностифакторыформирующие стратегиюдолгосрочные целифакторы конкурентоспособности
Metadata derekkózi: jurnal OAI-PMH arxivi · Sindex tolıq mátindi saqlamaydı, derekkózge silteme beredi.